March 26 | Ada + CMSWire Virtual Event

New Research on AI for CX: What Consumers Want, What Enterprises Prioritize and Where the Gap is Growing

Drawing on Ada's global 2026 survey, discover how consumer expectations for agentic CX are evolving and how businesses are navigating a rapidly maturing category.

customer case studies

We’ve helped over 350 businesses deliver extraordinary customer experiences while cutting costs. These are their stories.

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Gaming

Betsson Group

The strength of ada’s automation enabled Betsson Group to elevate their industry-leading CX, winning the ‘Customer Service Operator of the Year’ award for the fourth time in a row.

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